Our Mission

Why We Exist

We started Optima HR Solutions because we believe small and midsized businesses deserve better than one-size-fits-all HR. They deserve smart, responsive, strategic HR that enables growth instead of holding it back. We know that great workplaces don’t happen by accident—they’re built intentionally with the right people, systems, and leadership in place. That’s what we help our clients do.

Our mission is to deliver right-sized, results-focused HR solutions that equip organizations to move faster, work smarter, and lead with confidence—today and into the future.

What Makes us Unique

We’re not the only HR firm out there—but we are unlike any you’ve worked with before. Here’s why:

We’re Practitioners, Not Just Advisors

Our team is made up of former CHROs, HR leaders, and operators who’ve done the work inside growing companies. We bring judgment, not just information.

We’re Flexible by Design

Whether you need full outsourcing, fractional leadership, or one-time support, we structure our services to fit your business—not the other way around.

We’re Powered by Rippling

As a certified Rippling partner, we don’t just recommend software—we implement it, manage it, and build it into your HR strategy from day one. It helps us (and you) move faster, stay compliant, and automate what shouldn’t be manual.

Our Core Values

These aren’t just words. They shape how we show up for clients and for each other.

Practical Excellence – We bring real-world experience, not just theory. We execute with clarity and focus on what works.

Adaptability – No two businesses are the same. We meet you where you are and tailor our support to fit.

Integrity & Partnership – We treat your business like it’s our own. We’re in it with you, not just alongside you.

Continuous Improvement – We stay curious and committed to better ways of doing things—for us and for you.

How We Deliver on Our Mission

We make our impact through three service models:

Do It For Me – Full-service HR outsourcing

Do It With Me – Fractional HR support for in-house teams

Fix It For Me – HR transformation and project-based consulting

No matter the model, we bring strategy, execution, and modern HR tech together to help you build what’s next.

Ready to build what's next?

Let’s talk about how smarter HR can accelerate your growth.